英國好設計的定義與發展策略

這份簡單的策略規劃可以供產業、教育與民間部門參考外，更可以讓我們了解設計在國家發展中的角色，除了就業開創與經價值之外，還有公共服務、地方發展、社會議題等。

「The Good Design Plan」開宗明義地訂下了 Good Design 的定義:

Good design is sustainable design.

It is a process…(解決問題的過程)

…joining creativity and innovation…

…and delivering value. (指傳達經濟、永續與社會價值)

And it’s the work of good designers (and good clients)

Design Council 找了 8 位頂尖設計師，來談什麼是好設計，提供基本卻不淪為高調的觀點 (請前往原文觀看影音內容)。

因此，「The Good Design Plan」 訂下的五個策略目標為 :

Objective 1: Build the UK’s capacity to innovate and deliver world-class brands, products and services by supporting the effective use of design in business and the public sector.

Objective 2: Drive the development of new solutions to UK social and economic challenges and involve communities in designing local services.

Objective 3: Boost high-level skills in design to support a competitive creative economy and a thriving UK design sector.

Objective 4: Champion the value of good design and its importance to social and economic success.

Objective 5: Be recognised as an exemplar design institution for our influence, impact and enterprise.

Design Council對於好設計的定義與其策略視野，值得創意工作者關注。

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前往 [ 美感經濟 X 風格社會 ] 觀看影音原文。